Blinkit is shaking up the fashion e-commerce landscape with its new 10-minute return and exchange service for clothing and footwear, now available in key Indian cities like Mumbai, Bangalore, Hyderabad, and Pune. This innovative approach addresses common concerns about online shopping, such as fit and size issues, giving Blinkit a competitive edge against major players like Myntra and…
In a significant move to reshape the financial landscape, Flipkart’s fintech arm, super.money, has unveiled its inaugural product, the superCard, in collaboration with Utkarsh Small Finance Bank. This innovative co-branded credit card represents a novel approach to financial inclusion and convenience, offering a range of features designed to cater to diverse customer needs and enhance the…
Marketing management is pivotal in navigating the complexities of today’s competitive business landscape. In India, several brands have showcased exceptional marketing strategies that have not only helped them overcome significant challenges but also set new benchmarks in their respective industries. This article delves into 10 outstanding marketing management case studies from India, revealing…
Lingerie brand Clovia has raised Rs 14.31 crore from a grip of heavenly attendants, Ivy Cap Ventures and She Capital Trust. The new continues for the Noida-based organization has come following two years. It had brought Rs 75 crore up in January 2019.
Clovia has dispensed 11,377 Series B3 CCPS at an issue cost of Rs 12577.83 each offer, administrative filings show. Brilliant Birch has injected Rs…
