Established in 2016, the Government eMarketplace (GeM) has emerged as a transformative force in public procurement, evolving into one of the largest Business-to-Government (B2G) procurement platforms globally. What began with a modest gross merchandise value (GMV) of INR 422 crore has surged to an impressive INR 4 lakh crore (approximately USD 50 billion) in 2024, marking a significant leap in its…

